About Us

What originally started as a bet made between three high schoolers, now stands as a Mornington Peninsula based street-wear brand with a focus on 4 core values:

  1. Style
  2. Comfort
  3. Quality
  4. Ethics

Our products are regulated by people who actually wear them, not rich guys in suits.

If it's not up to our standards, we won't list it on our store.

Our mission is to blur the line between the obnoxious character of street-wear and the repetitive nature of mainstream clothing.

Our range of apparel is hand made in Germany and Printed locally on the Mornington Peninsula to assure our customers a higher quality of streetwear clothing.